Branding

We are an Essex based branding agency. Dedicated to empowering businesses by crafting their ideal logos, visuals, and voices that genuinely embody their unique identity.

"Helping you stand out from the crowd"

What is branding?

Online branding is the key to creating a consistent image of who you are, your voice and what you stand for. Branding helps gain more exposure online through every area of digital marketing, especially for search engines and social media platforms.

We will collaborate with you to take your branding to the next level, moving beyond creating digital marketing channels. Strong branding can transform your company’s outlook for a new business or revitalise existing branding.

Working on brand design
Branding stationery mockup on blue desk. Top view of paper, business card, pad, pens and coffee.

Developing a relatable brand 

A good product and strong branding go hand in hand to create success for your business. Even with a business plan and projections in place, branding is vital in ensuring your business continues to thrive.

Customers or businesses are keen to find relatable brands. The general rule of sales is friends buy from friends, and you want this personal element in your branding. By identifying your target audience, you can begin creating a brand that is relatable to them. We will help you answer the following questions and develop a relevant and authoritative brand.

What makes your business unique?

What is the story behind your brand?

How can you relate to your target audience?

How do you vision your brand?

Discovering the right target audience allows you to focus on the areas of business that matter most to them and maintain a consistent brand identity. A powerful and memorable brand identity can take an average product and experience success. On the flip side, a lack of branding can have the opposite effect.

How does creating a brand work?

Whether you are a new business or need to refresh your old identity into something more relevant and up-to-date, we can help you with these steps.

  • Identify your target audience – figure out who is looking for your product and what market you are selling to, whether B2B or B2C. Every company has a niche audience, for example, parents in their 30s or women in their 50s.
  • Consider your target audience’s interests – whether it’s what they look for in entertainment, their music taste or how they dress, research the relevant interests to your business and use them to help you convey your message.
  • Build your image – your images include your logo, social media content, colour scheme and all of these elements to have a consistent look and voice. You will want to decide the type of image to create and how it links with staying relevant to your audience.
  • Tailor your message – your message goes hand in hand with your image, tailoring what you want to say and how you say it. For example, think about if it’s going to be a friendly tone or something more formal.
Brown glass jars near fir branches and pine cones on dark green close up. Brand packaging mockup

Frequently Asked Questions

Here are answers to the questions we get asked most of the time.

What services does FoxStern Marketing Agency offer in terms of branding?

FoxStern Marketing Agency offers a comprehensive suite of branding services including logo design, brand identity development, visual style guides, and tone-of-voice creation. Our goal is to ensure your brand resonates with your target audience and stands out in your industry.

How does the branding process work at FoxStern?

Our branding process begins with a detailed consultation to understand your business, values, and objectives. This is followed by market research and competitor analysis. Our team then develops branding concepts for your review, leading to the final design and implementation strategy for your brand.

Can FoxStern help rebrand my existing business?

Absolutely! We specialise in both creating new brands and refreshing existing ones. Our approach to rebranding involves understanding your current brand’s strengths and areas for improvement, aligning with your new goals, and then developing a rebranding strategy that will reinvigorate your business identity.

How long does the branding process typically take?

The timeline for a branding project can vary depending on the complexity and scope of work. Typically, a complete branding project can take anywhere from a few weeks to several months. We ensure timely delivery while also giving ample time for research, design, and revisions to achieve the best outcome.

What makes FoxStern different from other branding agencies?

At FoxStern, we pride ourselves on our personalized approach. We don’t just create a brand; we immerse ourselves in your world to ensure the brand we create is a true reflection of your business and its values. Our team combines creative expertise with strategic thinking to develop brands that not only look great but also perform effectively in the market.

OUR WORK

Recent Branding Projects